Games2win.com, India's first
casual gaming site, has launched a specially
created game based on the plight of chicken in
the country, called 'Revenge of the Tandoori
Chicken'. Following reports of bird flu cases in
Maharashtra and some other parts of India,
people were suddenly reluctant to consume the
much loved tandoori chicken. Games2win.com has
come out in support of the tandoori chicken.
The game is based on the hero
of chikenkind - Tandoori Chicken - who lives in
a roadside dhaba. The game play consists of the
player enacting the role of 'Tandoori Chicken'
and shooting down his erstwhile admirers, the
highway travellers. The game also includes a
scoring system showing individual scores and a
top 10 list.
Games2win.com is planning to
come out with more sequels of the game to
support the struggle of 'Tandoori Chicken' in
regaining his lost glory.
India has a huge potential to
become a big gaming market. According to
estimates, the Indian gaming market is currently
valued at around $30 million and is growing by a
whopping 60-80 per cent annually.
Said Alok Kejriwal, Founder and
CEO, Games2win, "After the dreaded bird flu hit
Indian shores, we have seen mass killing and
alienation of the most popular delicacy on the
Indian plate, the tandoori chicken. We were
appalled to see that nobody came forward to
support the poor tandoori chicken. That's when
Games2win decided we needed to do something to
support the tandoori chicken and thus this game.
The aim of this game is to create awareness
about the plight of the bird while entertaining
the gamer. We plan to come out with many more of
such innovative, thought provoking and enjoyable
Indian games."